Patient Advocacy Voices
Patient advocacy is a critical area in healthcare that is transforming the lives of patients across the country by helping them overcome barriers to access and care. Join Sanofi US Head of Public Affairs and Patient Advocacy, Eric Racine, and his co-hosts to meet some of the unsung heroes leading patient advocacy organizations. In each episode, we will discuss the challenges each group has faced and share actionable insights to address gaps and help make the U.S. healthcare system work better for patients. Whether you're a seasoned advocate or new to the field, we hope this podcast will open your mind to new ideas and inspire action. Subscribe now and become part of a community dedicated to making a difference for patients.
This podcast is provided as a resource only and does not constitute an endorsement by Sanofi of any particular organization or its programming. Additional resources on this topic may be available and should be investigated.
Patient Advocacy Voices
Going Beyond Awareness to Build Trust and Inspire action: Leadership Lessons from 30 Years of Effective Vaccine Advocacy
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What can decades of successful vaccine advocacy teach every patient organization?
Effective advocacy goes beyond raising awareness. It builds trust, removes barriers, collaborates with many partners, and empowers patients to make informed decisions.
In this episode, host Eric Racine and co-host Courtney Fahey of Sanofi are joined by Amy Pisani, CEO of Vaccinate Your Family. Drawing from more than 30 years of leadership in vaccine advocacy, Amy shares lessons on how to combine scientific evidence with personal stories, work with trusted messengers, equip community partners with practical resources, and continually adapt as the information and public health landscapes change.
In this episode, you'll learn about:
- What it takes for advocacy to go beyond awareness to remove barriers and improve patient access to care and prevention
- How to build trust through credible messengers, respectful communication, and collaboration
- Effective ways to combine personal stories and science to educate and inspire action
- How coalition building and strategic partnerships can strengthen advocacy efforts and impact
- Practical communication approaches, including the CASE method, to address concerns, build confidence, and support informed decisions
- How strong leaders evolve their organizations, adapt to changing needs and environments, and remain grounded in their mission over time
This episode distills the foundations of effective advocacy into practical lessons every advocacy leader can put into action: building trust, mobilizing partners, removing barriers, advancing health policy, and improving health of the people you serve.